Oakley was born as a manufacturer of motocross grips, with innovative and proprietary materials central to its product line. As the company has evolved, explored new action sports, and entered the lifestyle realm, it has consistently reinvented industry standards across the board, wiping the slate clean and setting unreachable benchmarks.
The JackThreads team took a trip out to Oakley's Foothill Ranch headquarters to meet with the people who design its gear and test its stuff firsthand. Our takeaway? Oakley lenses are the only lenses you should be wearing — you're damaging your eyes otherwise. And its new PRIZM technology takes the company's standard-setting heritage to new, unprecedented, unimaginable heights.