Sporting Goods
Filter

Sporting Goods

76 items
Color
Department
Brand
Sporting Goods
Sporting Goods
Oakley PRIZM Goggles Are The New Standard In Protective Eyewear
Oakley was born as a manufacturer of motocross grips, with innovative and proprietary materials central to its product line. As the company has evolved, explored new action sp...
Expand To Read
Oakley PRIZM Goggles Are The New Standard In Protective Eyewear

Oakley was born as a manufacturer of motocross grips, with innovative and proprietary materials central to its product line. As the company has evolved, explored new action sports, and entered the lifestyle realm, it has consistently reinvented industry standards across the board, wiping the slate clean and setting unreachable benchmarks.

The JackThreads team took a trip out to Oakley's Foothill Ranch headquarters to meet with the people who design its gear and test its stuff firsthand. Our takeaway? Oakley lenses are the only lenses you should be wearing — you're damaging your eyes otherwise. And its new PRIZM technology takes the company's standard-setting heritage to new, unprecedented, unimaginable heights.

JackThreads
Oakley lenses feature High-Definition Optics, which promises maximum visual clarity and zero refractive distortion. Without you realizing it, most conventional lenses compromise your vision and increase eye strain.

But because all of Oakley’s lenses meet or exceed the optical testing standards of the American National Standards Institute, wearing a pair of Oakleys is like wearing nothing at all, but better.
JackThreads
What does this mean when applied to goggles? Oakley Tour Guide Coordinator and Brand Guru Stephen De Mille explained:
 

"Professional skiers and snowboarders are going out and hitting 80 or 120 ft. jumps. If you’re mis-timing where you take off by a couple of inches, you’re screwed. [Oakley’s clarity means that where something appears to be is where it actually is.] And it’s something that a lot of athletes are passionate about — about 95% of people you see on TV wearing Oakley aren’t sponsored by us, but they swear by our goggles."

 
Oakley lenses are crafted from proprietary Plutonite material. As the strongest polycarbonate in the world, Plutonite offers 100% UV protection within the lens, rather than from a coating that can scratch off. And it’s not just UVA (low-energy radiation) rays that Plutonite lenses block — it’s all ultraviolet wavelengths, so even Oakley’s clear lenses block every ounce of harmful light.
JackThreads / Dan Saita
Even more impressive are the testing standards that each of Oakley’s lenses must meet. High-speed and high-mass impact tests, in which steel ball bearings are fired at lenses at point-blank range and a 1lb spike is dropped directly onto a pair of glasses from a height of 4 feet, create situations that most people will be fortunate enough to never encounter.

But if the impact isn’t absorbed, or if the lenses break, scratch, dent, or fracture, it’s back to the drawing board.
 

"For a ski goggle, we take a quarter-inch steel ball bearing, freeze the lens to -5 degrees Fahrenheit, and fire at it at 250 feet per second. You want to make sure the product will perform in its desired environment, which, for ski goggles, isn’t at room temperature. We’ll still do testing at room temperature, but we also want to make sure it works in real-life scenarios."

  
Stephen De Mille
 
What results is a company culture that centers on not just meeting, and not just exceeding, but setting new standards. In doing so, Oakley is redefining what protective eyewear is meant to do, shielding your eyes while allowing you to see greater detail, definition, and contrast.
Oakley
With PRIZM lens technology, Oakley has again reinvented the standard of protective eyewear.
 

"In five words or less, polarized helps reduce glare. It doesn’t do anything for color. PRIZM is about color. Now, the combination of a glare-reducing and color-correcting lens, sure, that’s great; we do have PRIZM polarized for some styles, but you don’t want a polarized lens when you’re skiing...
 
The reason being that polarized lenses reduce glare, and by reducing glare the lens is also neutralizing ice spots and glassy patches. You want to see glare when you’re skiing or snowboarding so you can see the terrain, rather than having everything matted out."


— Declan Lonergan, Oakley Sunglass and Goggle Category Manager (and former Oakley-sponsored cyclist)

 
PRIZM lenses enhance contrast by filtering specific segments of the light spectrum. In doing so, skiers and riders are able to see greater texture, depth, and contrast in snow, and complete a run in a way they otherwise wouldn't be capable of as a result of improved visuals.
JackThreads / Dan Saita
A comprehensive understanding of the technology behind Oakley’s lenses isn’t necessary to appreciate a pair of Oakley goggles. And neither is regular participation in extreme sports, according to Lonergan:
 

"We use the word 'performance' to describe our eyewear. But do you have to perform to wear it? No, you just put it on. But the glass is performing, and it’s made to perform in conditions likely more extreme than what you’ll encounter, and you reap the benefits." 

 
The more accurately you can see, the more likely you’ll be to safely land a jump or accurately enter a turn. This doesn’t just mean a smoother, better ride, it means a safer ride, which, at the end of the day, is what matters most.
 

Shield your eyes and see better, whether on the slopes or the city streets. Oakley glasses and PRIZM goggles are now available at JackThreads.

686
AUTHENTIC Standard Pant
Now $52.49
$100
Color: Grey
Size: S
Burton
Cargo Pant Mid
$165
Color: Venom
Size: S
Burton
Buckshot Bib Pant
$265
Color: Oil Camo/Mocha
Size: S
Burton
Southside Pant Slim
$169
Color: Gravel/Grayeen
Size: S
Burton
AK Cyclic Pant
$339
Color: Putty
Size: S
Burton
AK Cyclic Pant
$339
Color: True Black
Size: S
Spyder
Troublemaker Pant
$179
Color: Black
Size: S
Spyder
Dare Tailored Pant
$250
Color: Volcano Red
Size: S
O'Neill
Hammer Insulated Pant
Now $62.99
$120
Color: Toffee
Size: S