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Footwear Q2

18 items
Color
Size
Brand
Style
Material
Footwear Q2

Learn 1

Vans
Authentic
$50
Color: White
Size: 7
Vans
Old Skool
$55
Color: True White
Size: 7
Vans
Authentic
$50
Color: Navy
Size: 7
Crevo
Baldwin
$34.99
$50
Color: Grey
Size: 7
Vans
Authentic
$50
Color: Black/Black
Size: 7
Ben Sherman
Prill Lace Up
$47.99
$60
Color: Black Chambray
Size: 7
Ben Sherman
Prill Chukka
$49.99
$65
Color: Off White Linen
Size: 7
Vans
Era 59
$43.99
$55
Color: Khaki/True White
Size: 7

All styles are from our "good" pricing bucket with a $65 and below AUR.

All styles are neutral core or seasonal basics.

Highly wearable, and versatile.

Learn 3

Learn 2

Vans
Authentic
$50
Color: White
Size: 7
Vans
Old Skool
$55
Color: True White
Size: 7
Vans
Sk8-Hi
$44.99
$60
Color: Black/Black/Black
Size: 7
Vans
Authentic
$50
Color: Navy
Size: 7
Crevo
Baldwin
$34.99
$50
Color: Grey
Size: 7
Vans
Authentic
$50
Color: Black/Black
Size: 7
Vans
Era 59
$43.99
$55
Color: Khaki/True White
Size: 7
Ben Sherman
Prill Chukka
$49.99
$65
Color: Off White Linen
Size: 7

Sneakers had the highest LTD Keep Rate at 61%

Brands driving 60%+ keep rates are Vans, Reebok, Onitsuka Tiger & PUMA

Brands that drove the lowest keep rates are Puma Collaborations, ASICS Tiger, and Pointer.

Learn 4

Sizing is too small.

The most returned units came from Fish n Chips.

Ordered multiples styles and color for Try-Outs.

Vans not worth the price?

Learn 5

Make bigger investments in the brands, silhouettes and trends we feel good about.

Introduce more seasonal fashion drops we can speak to on a bi-weekly basis.

Launch more "sneak peak" moments on all platforms.

Message discovery brands in a clearer way.

Message whole-size brands in a clearer way.

Give incentive to customers ordering multiple sizes/colors of one style.

Better management of core inventory.

Manage customer expectations.